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Persuasive Speech Rubric

Year 7 English • Persuasion Speech • Week 3 and Week 5 • Assessment

Use the rubric to plan, rehearse, peer-review, and assess a persuasive speech.

Task

Deliver a 2-3 minute persuasive speech that takes a clear position on a school or community issue. Use evidence, persuasive techniques, and a call to action.

Criteria

Criterion Emerging (1) Developing (2) Proficient (3) Extending (4)
Position and thesis The position is unclear or only implied. The position is recognisable but broad or inconsistent. The thesis is clear and maintained across the speech. The thesis is precise, compelling, and consistently developed.
Argument and evidence Claims are unsupported or rely on opinion alone. Some relevant evidence is used, but links to the claim are uneven. Claims are supported with relevant evidence and explanation. Evidence is well chosen, integrated, and used to build a nuanced argument.
Persuasive techniques Few techniques are used, or they are named without effect. Some techniques are used, but they may feel forced or repetitive. Techniques are used purposefully to position the audience. Techniques are used with control and judgement, including a strong counter-argument.
Structure and signposting The speech is hard to follow; it may lack an opening or ending. A basic structure is present, but transitions are unclear. The speech has a clear hook, signposted points, and a call to action. The structure is purposeful and builds momentum towards the call to action.
Delivery The delivery is difficult to hear or follow. The delivery is audible, with limited control of pace, pause, or eye contact. The delivery is clear and controlled, with purposeful pace, pause, and eye contact. The delivery is confident and engaging, with skilled use of voice, pause, and gesture.
Audience engagement Little awareness of the audience. Some direct address or rhetorical questions, but inconsistent. The speech speaks directly to the audience and sustains interest. The speech creates a strong connection and makes the audience want to act.

Marking guide

LevelMarksWhat it looks like
Extending21-24A controlled, engaging speech with a strong argument and delivery.
Proficient16-20A clear speech with relevant evidence and purposeful techniques.
Developing10-15A recognisable speech with uneven argument, structure, or delivery.
Emerging6-9A limited speech with little support or audience awareness.

Student checklist

Delivery checklist

FocusWhat to trySelf-check
VoiceSpeak loudly enough for the back of the room. 
PaceSlow down on key points; pause after a question. 
Eye contactLook at three different parts of the audience. 
GestureUse one deliberate gesture, not constant movement. 
StanceStand still, grounded, and open to the audience. 
NotesUse cue cards, not a full script. 

Peer feedback

Glow: what worked?Grow: what is the next move?
  
  

One specific revision I will make: ____________________________________________

Teacher notes

Use the rubric formatively in Week 3. Students should choose one criterion to focus on before the final delivery.

Do not reward volume alone. A quiet, controlled delivery can be more persuasive than a loud, rushed one.

Record one strength and one next step for each student. The criterion pattern is more useful than the total.

Support: allow a shorter speech, cue cards, and a partner rehearsal. Extension: require a second counter-argument or a call to action aimed at a specific decision-maker.